LocalFactor works with publishers and technology companies to create audience extension products. Take your 1P data and find your users across our platform. Partners are able to create unique products to sell for increased CPMs, increased deal size, and increased supply.
Place a pixel on your site to enable cross platform attribution, allowing LocalFactor to bucket and find your users across all our OTT channels. Add contextual targeting if you choose to add additional layers of precision. In-App to CTV to Web to wherever, we can see it, measure it and optimize for performance.